Kaya Gordon

Kaya Gordon currently serves as the Managing Director of Charm City Cultural Cultivation, where she leads programming, partnerships, branding, and communications with a focus on creating culturally resonant, high-impact work. A dynamic creative strategist and organizational leader, she brings proven expertise in business development, project management, and strategic partnerships, backed by a designer’s eye and a strategist’s mind.

Her approach—what she calls synthesized creative—is rooted in the understanding that design is most powerful when informed by social perception and the subtle psychological cues that shape whether people decide to try something new or give it their attention. With a background in marketing and a deep understanding of decision-making psychology, she creates experiences and campaigns that connect on both emotional and practical levels.

Kaya’s unique blend of skills, from building teams and operational systems to shaping brand aesthetics and forging high-value partnerships, makes her an intangible asset to any team. She prioritizes quality and accessibility in every project, ensuring creative work is not only compelling but also inclusive and strategically aligned for lasting impact.

Washington Wizards

Art Direction, Branding Campaign Development for an NBA Team.

Charm City Cultural Cultivation

Art Direction, Branding Development for an art centric non-profit

Waverly Town Hall

Logo and way finding for a Baltimore Landmark

Tribe Social Cafe

Brand design for an award-winning coffee concept

Revolt Urban Farms

Logo design for a urban farm startup in Maryland and Senegal.

John Wall Family Foundation

Logo refresh for a community organization founded by an NBA player.

Tiny

Art Direction, Branding, Copywriting & Product Development, for a budding baby care line.

Capital City Go-Go

Art Direction, Branding, Campaign Development for a G League Team.

Derrick Adams Garden Party

Art Direction, Branding & Campaign Development of a fundraising event for a cultural organization founded by a notable artist.

Clesteal

Branding, Campaign Development, Packaging & Product Development for a CBD tea line.